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In our last telemarketing post we discussed how to design a successful campaign from a somewhat strategic level. This post goes from the conceptual to the actual and you can download our business-development-checklist that outlines what you should have in place BEFORE you launch your telemarketing campaign. Here’s a brief...

Here’s an easy and affordable direct mail marketing tactic to help you capture leads online: First - create an informational product your key prospects would find interesting and helpful. 'White paper' is the current buzzword, but it’s not important how you refer to the document, so...