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Blaser Mills

Blaser Mills is a partnership of specialist solicitors and cover all areas of commercial legal practice including company and commercial law; as well as delivering services to individuals. The company established over 100 years has office locations at High Wycombe,  Amersham, Aylesbury, Chesham, Rickmansworth, Harrow and Staines.

 

Incognate services provided:


  • Content creation
  • Creative design
  • Website design
  • Email newsletters

'We have been working with John Bancroft and the team at Incognate for a few years now. Incognate produced our new website, provide ongoing active content services connected with it and this includes SEO etc. John and his team are friendly, good humoured creative and thoroughly pleasant to work with. They know their stuff in and about business communications as well!'

Jonathan Lilley, Owner at Blaser Mills Solicitors
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Challenge

Initially Blaser Mills needed support in growing their business profile in the home counties. Incognate was approached to provide consultancy and transformation on how the firm presented and promoted itself to the market. They didn’t have an internal creative department and so engaged Incognate to provide outsourced marketing support. 

Solution

Incognate provided numerous marketing services across all departments in the firm, including email marketing, website development, content creation, branding and SEO.

 

As a long-term client Blaser Mills Solicitors benefited from a wide range of the Incognate integrated marketing services. Our initial project involved creating a new online presence with a complete overhaul of their existing website. We also introduced our email marketing services to drive traffic to their new website and regularly sent out promotional emails and newsletters with above average results.

 

Our Webanalytics package enabled us to track the hits, average page views, and length of time spent on the site before our project and afterwards. It also enabled the tracking of key words used to find the site and many other useful statistics. The results spoke for themselves and the website development project helped Blaser Mills to raise website traffic 4-fold and increase page views from an average of 1.7 per visit to over 8 pages per visit.

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