JMR Software is a leading provider of IT solutions and services to the financial services sector. Incognate has delivered a wide range of messaging, marketing and content services.
JMR Software is a leading provider of IT solutions, services and resources targeting the financial services sector. The company is highly competent in the use of best practice tools, leading methodologies and frameworks; as well as bespoke JMR solutions that deliver comprehensive and tailored technology results to suit their clients’ business needs.
The company based in Johannesburg, South Africa had partnerships with other companies in the UK, but wanted to take a more direct route to market for their flagship solution BITSHIFT. They engaged with Incognate to act as their UK Marketing Operation providing integrated marketing and media services to help launch BITSHIFT in the UK.
Website redesign and update
Incognate initially carried out an assessment to better understand what the company required. The existing website was outdated and focussed on the local SA market. Incognate rewrote, redesigned and re-launched the website to include new messaging and solutions aiming at a more international market.
Incognate carries out a range of integrated marketing activities that include email, telemarketing and integrated marketing campaigns generating leads in the UK. We have also produced sales and marketing collateral, including standard and dynamic presentations and exhibition stands.
We continue to support JMR in all marketing and media activities providing ongoing online content, blogs to keep the company front of mind and continue to generate sales leads and raise the company’s profile in the UK financial services sector.
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